Guest Appearance: Peter Amara

Peter Amara: What Is The First Step In The Marketing Research Process?

“Every morning in Africa, a gazelle wakes up, it knows it must outrun the fastest lion or it will be killed. Every morning in Africa, a lion wakes up. It knows it must run faster than the slowest gazelle, or it will starve. It doesn’t matter whether you’re the lion or a gazelle-when the sun comes up, you’d better be running.” – Christopher McDougall

Message the Guest

Message the Guest

About Chosen Joe Coffee Company

Pete Amara is a co-founder of Chosen Joe Coffee Company, a veteran-owned handcrafted, fresh-roasted retail coffee company in Arlington, VA. Through shared vision with his partners, Pete’s leadership has helped moved the company from what started as a small idea in Afghanistan to the company it has evolved into today.

Pete has a Bachelor of Arts in Political Science and Economics from the University of Wisconsin – Whitewater in 1998, an MBA from Amberton University in 2010, and a Master of Arts in Procurement and Acquisitions Management from Webster University in 2012. Pete also graduated with his Ph.D. in Business Administration from Northcentral University in 2020.
Today, Pete’s purpose and passion are in social entrepreneurship opportunities, helping emerging entrepreneurs launch in their preferred markets through mentorship and cultivating trusted relationships.

Pete Amara is a co-founder of Chosen Joe Coffee Company, a veteran-owned handcrafted, fresh-roasted retail coffee company in Arlington, VA. Through shared vision with his partners, Pete’s leadership has helped moved the company from what started as a small idea in Afghanistan to the company it has evolved into today.

Pete has a Bachelor of Arts in Political Science and Economics from the University of Wisconsin – Whitewater in 1998, an MBA from Amberton University in 2010, and a Master of Arts in Procurement and Acquisitions Management from Webster University in 2012. Pete also graduated with his Ph.D. in Business Administration from Northcentral University in 2020.
Today, Pete’s purpose and passion are in social entrepreneurship opportunities, helping emerging entrepreneurs launch in their preferred markets through mentorship and cultivating trusted relationships.

About Episode

Even if you yourself don’t drink coffee, the odds are pretty good that virtually everyone around you does. In 2015 alone, we spent over 74 billion dollars on coffee here in the US alone. Imagine what the numbers are like for the industry on a global scale!

We like our coffee, is all we’re saying.

It would almost seem as though the world does not need more coffee shops, but that is not the case. One of the most interesting things to emerge in the past decade is the idea that any kind of retail shop be opened with a specific purpose in mind. The story behind our favorite local haunts has become almost as important to us as what we buy itself, including our favorite magical bean. We can basically pick and choose retailers that reflect our own personalities and beliefs.

To that end, if you’ve ever wanted to learn more about coffee shops opened by and for U.S. military veterans, you’re going to love who we’re talking about within this episode!

Resources and Important Links

Peter Amara – Book: A Happy Pocket Full of Money

How you can listen and access the show

Similar Episodes & Guests

Ask Ignite: Top Blogs and Podcasts for Entrepreneurs To Follow.
Ask Ignite: Top Blogs and Podcasts for Entrepreneurs To Follow.

Being an entrepreneur, you have to wear a lot of hats and for being an ambitious entrepreneur, you need to have vagabond curiosity and intelligence. For that, you need to have information and knowledge that you can implement in your daily actions, practices and business activities. You need to follow top sources of information whether it’s a blog, a YouTube channel or podcast that enable you to have what it takes to be a successful entrepreneur. You want to make yourself open to challenges and be vulnerable simultaneously.

For that purpose, we will be sharing a list of top blogs and podcasts in this episode that we have shortlisted and we highly recommend you to follow to enable yourself, to expand your ability to think and react when taking business decisions.

Ask Yelp
Jessica Carlin: Are My Visitors Really Coming From Yelp?

We’re breaking from our traditional episodes for these special interview segments with Yelp Partner Sales Director Jessica Carlin.

We’ve received a lot of questions from our listeners all over the country regarding Yelp. Because of that, we decided to take some time and break down and answer these questions directly for you, our listeners. In this episode, we will be discussing what role Yelp plays in getting your business in top of search results and how filling in basic information on your business profile can help increase your organic index.

Drawing from her considerable experience, as a former Brand Ambassador, and through over six years of working for Yelp as a Partner Sales Director, we will address the most pressing questions we receive from entrepreneurs at the Ignite Your Business Radio Show. We hope these segments are as exciting for you as they are for all of us here at Ignite Your Business Radio Show!

Serena Ryan: Think Differently About School For Your Kids!
Serena Ryan: Think Differently About School For Your Kids!

In this episode we sit down for a chat with the dynamic duo – Serena & Andy Ryan and discuss the ins and outs of ‘The Confident Homeschooler’. Here, they share their passion for entrepreneurship as they talk about their collaboration and how they compliment each other as a couple and rely on each other’s strengths.

DON’T MISS THE NEXT EPISODE.
Get The Latest Matches To Ignite Your Business

Sign up for Ignite’s newsletter and get all of the best calls and clips, the latest on studio guests, and peeks behind the curtain at what's happening here at Ignite Your Business Show!