Guest Appearance: Matt Sapaula

Matt Sapaula: Are You Contributing To The Country’s Broadening Wealth Gap?

“If you want what you’ve never had, you’ve got to do what you’ve never done.”

Message the Guest

About Money Smart Guy

Matt Sapaula is a United States Marine Corps combat-veteran who transitioned into the insurance industry. Matthew began his post-military career working at a large brokerage firm in southern California in the transition from active-duty service in the United States Marine Corps. In the Marines, Matthew’s dedication to his country, his unit, and his duties propelled him to become a decorated military veteran while serving in Somalia, Africa, Asia, and the Persian Gulf. This time also gave him the values, discipline, and drive that he brings to the financial services industry.

Matt became one of the first military veterans to utilize the GI Bill to undergo DePaul University’s Financial Planning program. Matt Sapaula was co-host of the new reality personal finance show for two seasons on MSN Money, called The Invested Life, which was sponsored by TD Ameritrade. Matt also hosts the 7-Figure Squad YouTube channel for those seeking to become a first-generation, cash flow millionaire.

 

 

 

 

About Episode

MORE ABOUT THE GUEST

  • Marine Corps for 8 yrs
  • Picked up a license in insurance
  • Thought that he wasn’t good enough because he didn’t have a college degree
  • 22 years in the industry

 

  • “There is a wealth gap in America”
  • The gap between the rich and the poor is just getting broader and broader
  • In 6 years started making 6 figures.
  • “It’s more than a job.”
  • Licensed to do business in 49 states.

WEALTH GAP

  • “We’ve gone a long way but we’re still a long way to go.”
  • Started at just 6 guys.
  • A lot of people are not aware of financial services.
  • Made more money in 2020 than any other year.

MARKETING STRATEGY

  • INSTAGRAM
    -Handled 100% personally
    – Humanize personal presence
  • YT
    – How to’s and lists
    – Started with vlogs
  • FB
    – Reactions & opinions
    – People are more willing to sit down ad view videos on YT
    – 6 secs ATTENTION span
    – Find a way to hook viewers right away

MAD DOG MATTIS

  • Served under him during marine corps/Persian Gulf war

MARKETING TIPS

  • “Be confident and clear about who you’re talking to.”
  • Write down their attributes.
  • We attempt to be as giving as possible.
  • “People learn more from their bad experiences with money than their good.”
  • Be relatable.
  • “I’m not the hero of the story. You’re the hero. I’m just pointing you in the right direction.”
  • “Life gives to the givers, takes from the takers, and has a very accurate accounting system.”

 

 

 

 

 

Resources and Important Links

Matt SapaulaLower Your Taxes Big Time by Sandy Botkin

 

 

 

 

How you can listen and access the show

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